The Biggest Problem with the New Facebook Questions Platform

As noted on Mashable’s article today, Facebook officially launched its ‘Questions’ platform.  Being included in the beta roll out, I did take some time to review it and even make a few posts on questions I noticed in my feed.

As I see it, there are some issues with the new feature.  First, it is yet another change of the Facebook interface which was totally unnecessary, creating one more change 500 million people have to get accustomed to. We should all be used to Facebook doing this, but every time it happens it adds another layer of frustration and annoyance to an already less than pleased user base.

Though the Mashable article seemed to go out of its way to say that Facebook told them that it “is not an advertising product” and “it’s not meant to be a promotional platform” I am not convinced.  I believe that is exactly where this is going.  It will ultimately be another intrusion of marketing within the Facebook environment, which I am not completely opposed to, but let’s call it what it is.

Here is the biggest problem I see with the Facebook Questions platform; It is begging to be commandeered by spammers as a way to push links, content and “Free ads”.  From what I can see thus far, there are no protections against this occurring and as I write this, many MLM, Affiliate and Spam marketers are salivating at the new free platform they have been handed.

More to come for sure…

By Robert M. Caruso
CEO fondalo, Inc.
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